Bidding is now open on AAF-Louisville's second annual Media & Lifestyle Auction!

Visit http://auction.louisvilleadfed.org/ to find some great deals on media items as well as fun lifestyle items like a VIP St. James Art Fair experience or restaurant gift cards. The auction plays a big part in funding our scholarship programs, so please check out the site for yourself and forward the link to your media buyers, business connections, and friends! The auction closes at midnight on May 18, so don't wait!

Questions? Contact AAF-Louisville at (502) 895-2500 or email julie@louisvilleadfed.org.

Congratulations to Courtney Lee for being named the next Secretary for AAF-District 5!

AdFed's Hot 10 Under 30 - Nominate Someone Today!

They arrive early. They work late. And sometimes they literally save the day. Now it's your chance to recognize a young professional in the ad industry who demonstrates skill, hard work and professionalism well beyond their years. Take a moment, click here and nominate someone as one of the Louisville ad industry's "Hot 10." Go ahead, give them a chance to find out what the spotlight feels like. They deserve it, don't you think?

The deadline for nominations is 5 p.m. on Monday, May 7. Be sure to read the eligibility requirements on the nomination form. You can email the completed form to julie@louisvilleadfed.org or mail it to: AAF-Louisville, 130 St. Matthews Ave. Ste. 302 Louisville, KY 40207

Winners will be recognized at our June 14 luncheon!

Contact:

Mary E. Gratzer

Executive Director

Advertising Federation of Louisville

502.582.2444

Mary@louisvilleadfed.org

2012 Louie Awards Spotlight Local Advertisers’ Best Work

Red7e takes top honors

LOUISVILLE, Ky. – The Advertising Federation of Louisville (AdFed) hosted the 38^th Annual Louie Awards on February 24 at the Galt House Hotel in downtown Louisville. The Louie Awards showcase Louisville’s best creative talent and is the first round of the American Advertising Federation’s (AAF) ADDY® Awards – the world’s largest advertising competition.

Red7e won top honors with 21 Gold and 31 Silver awards while Power Creative won 13 Gold and 17 Silver awards. Best of Show was awarded to Red7e for the Louisville Convention & Visitors Bureau multi media campaign, “Bring Back Bluegrass.”

The most student accolades went to Jefferson Community & Technical College which earned four Gold and eight Silver awards.

Other honors included:

• Best of Student Work – Duncan Salot and Joe Laughrey, Television; Jefferson Community & Technical College

• Judges’ Choice Award – Mixed Media; Red7e for Louisville Convention & Visitors Bureau
• Judges’ Choice Award – National Television; Bandy Carroll Hellige for Kentucky Lottery
• Judges’ Choice Award, Student – Tara Tingle, Packaging; Jefferson Community & Technical College

Louie Award winners have proceeded to a district competition with entries from Kentucky, Ohio and West Virginia. Those winners will then progress to the national ADDY® Awards competition where winners will be announced in Austin, Texas at the American Advertising Federation National Conference this June.

The Louisville AdFed received more than 500 Louie Award entries this year. A full list of winners can be viewed here.

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The Advertising Federation of Louisville (AdFed), with more than 650 members, represents Louisville's $1 billion advertising industry and is a Division I member of the American Advertising Federation. Originally incorporated on January 30, 1908, today’s AdFed is the area’s oldest membership organization for marketing, advertising, and other communications professionals. To learn more, visit www.louisvilleadfed.org.

If you missed the Louie Awards, click on the link below to see all of the winners. All Gold Louie winners will advance to the District ADDY competition for their chance to move on to Nationals. Congratulations to all! Click here to see the complete winners book!

Once again this year, the AdFed will be awarding scholarships to students interested in a career in some aspect of advertising, PR, and/or marketing communication. The $2,500 Bud Ballard Scholarship is open to all returning students with a minimum 3.0 GPA while the $2,500 Minority Scholarship program targets US citizens of African-American, Hispanic-American, Native-American, Asian-American or Pacific–Island descent. Applications must be postmarked by Friday, April 6. Click here for the application.

Each year the Louisville Advertising Federation brings together some of the best minds in advertising, communications, marketing, public relations and strategy to benefit a local philanthropic organization under the alias of the "AdFed Dream Team." This Dream Team, as we like to call it, works with the organization's leadership to create a strategic plan aimed at providing increased and enhanced awareness as well as public engagement. In year's past, clients have received over $80,000 in campaign support developed by the Dream Team. 

Do you know of an organization looking to increase volunteerism, fundraising efforts, and/or general brand awareness? Do you know of an organization that could use our help?

If so, click here to access this year's application. All applications must be submitted by email, fax or in person by 5:00 p.m. on Wednesday, January 11. Finalists will be asked to make a casual presentation to the Dream Team some time during the week of January 23, 2012. It is important to note that in order for the Dream Team to effectively manage the project, the recipient will be required to pay a $500 incidentals fee (i.e. meetings, materials, mileage).

The AdFed Dream Team will not consider applicants currently affiliated or working with any Louisville advertising professionals whether agency or freelance. 

If you have any questions, please contact Mary Gratzer or Julie Dryden at 582-2444. Thank you for your help!

Advertising Federation of Louisville honors Bernard M. Trager with Louisvillian of the Year Award

Award is oldest of its kind in Kentucky

LOUISVILLE, Ky. – (May 31, 2011) – The Advertising Federation of Louisville (AdFed) is pleased to announce Bernard M. Trager as the recipient of its 2011 Louisvillian of the Year award. Trager will receive his award at a luncheon in his honor on Friday, July 15 at The Olmsted in Louisville, Ky.

First bestowed in 1951, the AdFed’s Louisvillian of the Year award is the oldest of its kind in the Commonwealth of Kentucky. This outstanding achievement is given to publicly recognize an individual’s generous personal contributions to the Louisville community in the areas of civic, educational, or business progress in recent years.

A panel of past honorees selects the winner. University of Louisville president James R. Ramsey was recognized as the 2010 Louisvillian of the Year. Previous honorees include: Alice K. Houston, Mary Bingham, Stan Curtis, Muhammad Ali, Tom Jurich, Ulysses Bridgeman, Jr. and Mary H. Griffith.

Louisville native Bernard M. Trager is chairman and founder of Republic Bancorp, Inc., the parent company of Republic Bank & Trust Company and Republic Bank, which has 43 banking centers in Kentucky, Indiana, Florida and Ohio. Republic Bancorp, Inc. has $3.4 billion in assets and $1 billion in trust assets under custody and management.

Trager is an adopted alumnus of the University of Louisville, as well as a member and former chairman of the University of Louisville Board of Overseers. He is a former director of the following organizations: Fund for the Arts, the Cathedral Heritage Foundation, Greater Louisville Inc./The Metro Chamber of Commerce, Boy Scouts of America, Louisville Community Foundation, Louisville/Jefferson County Redevelopment Authority, and Health Enterprises Network.

No stranger to local accolades, Trager was named Professional Entrepreneur of the Year by Louisville’s Entrepreneur Society, is an honorary member of the Golden Key National Honor Society and was inducted into the Junior Achievement Business Hall of Fame. He is also a recipient of the Grover Sales Distinguished Alumni Award from Louisville Male High School and is a member of the Louisville Male High School Hall of Fame.

In 1999 Trager and Jean, his wife of 56 years, received the National Conference of Community and Justice (NCCJ) Weisberg Brotherhood Award. In 2003 they were named Caritas Foundation Community Leaders of the Year and in 2004 they were honored with the University of Louisville Hickman-Camp Award, recognizing their support of the athletic department. Most recently, Mr. and Mrs. Trager received the 2006 Blanche B. Ottenheimer Award from the Jewish Community Center for their outstanding service to the community of Louisville.

For more information and to make reservations for the awards luncheon on July 15, please visit www.louisvilleadfed.org. Onsite registration and a networking reception begin at 11:30 a.m., with lunch served at noon.

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The Advertising Federation of Louisville (AdFed), with more than 650 members, represents Louisville's $1 billion advertising industry and is a Division I member of the American Advertising Federation. Originally incorporated on January 30, 1908, today’s AdFed is the area’s oldest membership organization for marketing, advertising, and other communications professionals. To learn more, visit www.louisvilleadfed.org.

Join us on June 17 as the AdFed presents the Annual Awards Luncheon & Membership Meeting. We will introduce the next incoming officers and and directors, feature a display of Dream Team projects that AdFed volunteers have created to give local charities a marketing makeover. We will also be announcing the winners of the Betty Stoner Award for outstanding volunteerism, the 5-Star Service Award, and Corporate Partner Award. We hope you will be there to help us congratulate our industry's rising stars as we name the winner's of the Hot 10 Competition, recognizing the ten best and brightest local advertising professionals under the age of 30.

11:30 a.m. - Registration, Networking

12:00 noon - 1:15 p.m. - Program

$25 - Members and Corporate Guests $35 - Non-members

To register: Online - www.louisvilleadfed.org Email - julie@louisvilleadfed.org or Phone - 502-582-2444 No cancellations within 24 hours of the event. No-shows will be charged the full price.