Request for Proposal
The Louisville Science Center
727 West Main Street
The Louisville Science Center is excited to report that we are seeking a dynamic and creative advertising agency who can help us continue to elevate the positive trajectory our brand has traveled in the past few years. We are looking to further illuminate and activate the notion of science as a part of everyday life, in a way that is easy-to-navigate, surprising and contemporary. We are poised with an incredible program line-up for the year with public exhibits, school programs and an exciting new state-wide outreach platform. And, we have a budget! (Always a question from agencies to non-profits.) We have selected our six most signature communication efforts – all of which promise the opportunity for award-winning work, designed from the ground up, and with the most unique exposure. Your agency can expect each project to have a five or six extension pieces, designed to mirror the base design template.
Additional business might be available to you throughout the year as we may take on grant-funded projects that require creative services as budget allows. Our goal is to secure our partner by June 22, and begin work on July 1. In the meantime, please REPLY BY JUNE 4 regarding your interest to Robin Miller at firstname.lastname@example.org. What we want to know is simply the following:
·Are you interested?
·Does this time frame work? (Our tentative agency interview dates are June 14 and 15.)
·What kind of budget can we expect for these projects?
·Who might our direct links and creative support come from within your team?
Please feel free to also send your canned “who you are” sales document, so we can understand your style, design philosophy, etc. Likewise, we will send upon request a sampling of the projects for which our agency partner would be engaged. You may request these samples by emailing Robin at email@example.com. Thank you!